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Thanks to the brand's new intuitive and innovative customer experience, configuring an exciting and exclusive Abarth has never been easier. In fact, the new Abarth range was conceived following the strategy of "simplicity and customer satisfaction" and offers racing for everyone. It only takes a few minutes to design your own Abarth, based on your personal needs and tastes. You can set your adrenaline rush with either a 595 kW (121 hp) Abarth 165 or a 695 kW (132 hp) Abarth 180: both versions offer exciting performance, a roaring exhaust, a unique style and of course sheer driving pleasure . You can also choose between two upgrades - Turismo or Competizione - available for both powertrains and in both sedan and convertible versions.
2023 Abarth 595 / 695 Range
The Turismo package is specially designed for extroverted customers who move around in an urban environment. The Turismo is linked to the classic values of an Italian Granturismo, so it combines maximum style and comfort. The vehicle features black leather seats, 17-inch Turismo alloy wheels and the Turismo badging. In addition, the Competizione package was designed for lovers of performance and sportiness, i.e. for those who want to enjoy the driving experience on the road as much as on the track. In short: This variant is dedicated to those who want to make every trip an extraordinary experience. This particular car features Sabelt carbon seats, 17-inch Competizione alloy wheels and the Competizione badging. The two additional packages available reflect the brand's core values of performance and style:
- Tech: Designed for customers who want high-tech gear, it includes a 7-inch sat nav and climate control.
- Comfort: Designed for those looking for premium features to stand out on every occasion, it offers a Beats audio system and bi-xenon headlights.
new "Racing Orange" livery
Finally, you can choose your favorite color to complete the configuration of your new Abarth in style. The new "Racing Orange" livery is available for the first time. It was born from the combination of the brand's iconic colours, i.e. yellow and red. It is the essence of the Abarth emblem and represents the colors that have made the scorpion legendary. The bold and eye-catching colour, whose name evokes the world of racing, represents the historical link between the brand and the Fiat 131 Racing Volumetrico Abarth Limited Edition, with its iconic Orange Racing 255 livery.
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The new Abarth range - two performance levels, two upgrade variants, two new packages and an iconic new orange livery. And even easier to configure.
Photo credit: Abarth
