The hairdresser: a Lamborghini Christmas story!

Automobili Lamborghini wishes its social community Happy Holidays with a new video: a story about how there is no future without a past and how important small gestures are. An elderly barber is forced to close his historic barber shop due to inactivity. A young man who was a loyal customer as a child tries to save the fortunes of the shop he loves by parking his Lamborghini Huracán Tecnica in front of the shop. Attracted by the glowing car in Verde Selvans, many young people and influencers post photos and videos showing them in front of the hair salon where, driven by the desire to renew their looks, they enter in large numbers, thus the elder hairdresser's bankruptcy impede.

Automobili Lamborghini wishes happy holidays with a new video

A contemporary story that reminds us that the present we live in and the future we want would not be possible without the people and decisions of the past. The 2021 video has been viewed around 4 million times on the official Instagram profile and 2,6 million times on YouTube. In 2022, the Lamborghini community continued to grow across the various social media channels, reaching 32,5 million users. She got even stronger, reaching more than 57 million total interactions on Instagram, more than 21 million views on YouTube channel and 27,42 million views on TikTok.

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The hairdresser: a Lamborghini Christmas story!
Photo credit: Lamborghini

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