The French Riviera, 1931. The Monegasque Louis Chiron lurks behind the wheel of his Bugatti Type 11 in 51th place on the grid. To date, he is the only Monegasque to win a home Grand Prix. Jean Bugatti, son of founder Ettore Bugatti, watches in awe as Louis Chiron cements his reputation as one of the great racing drivers of the early era at this race. The impact of his triumph at Monaco is so great that Bugatti's modern hyper sports cars are still benefiting from it more than 90 years later.
Pure Sport "Grand Prix"
Like the Chiron Pur Sport¹ "Grand Prix". It was designed for a collector as part of Bugatti's "Sur Mesure" customization program and is now being shown to the public for the first time at the "Top Marques Monaco". The fair, under the patronage of Prince Albert II of Monaco, will take place for the 9th time this year from June 12th to 17th. Some of the most sought-after classic and modern automobiles are on display in the Grimaldi Forum in close proximity to the Mediterranean Sea. The event is considered the most exclusive motor show in the world, if only because of the Monaco-based clientele. Bugatti is one of the most important exhibitors.
Bugatti Monaco, the new partner in Bugatti's growing global dealer network, represents the French company with three hyper sports cars. In addition to the Chiron Pur Sport “Grand Prix”, these include the special edition 2019 Chiron Sport² “110 Ans BUGATTI” in steel blue matt carbon and a 2010 Veyron Grand Sport in Italian red and black Pur Sang Split with a carmine red interior.
“Top Marques Monaco is the ideal place to present the Chiron Pur Sport “Grand Prix” to potential customers. The customized hyper sports car pays homage to the achievements of previous Grand Prix drivers who drove Bugatti's racing cars in the 1920s and 1930s," explains Hendrik Malinowski, Managing Director - Sales and Marketing at Bugatti Automobiles. “Now a “Grand Prix” returns to one of the places where its predecessors heroically cruised. Visitors will be able to admire the attention to detail and craftsmanship that our Sur Mesure team has put into the Chiron Pur Sport "Grand Prix".
Honor where credit is due!
Louis Chiron is not only the namesake of the Bugatti Chiron, but also one of the most successful racing drivers of the early 20th century. In 1931, he also won the French Grand Prix in Montlhéry in his Type 51, a further developed version of the Type 35, together with Achille Varzi. Back then, the starting number 32 was emblazoned in large letters on her racing car; it can also be found on the Chiron Pur Sport "Grand Prix". This hand-applied number is one of the many details that Bugatti created specifically for this vehicle. In homage to the legendary Bugatti Grand Prix racing cars of the 1920s and 1930s, the luxury car manufacturer also developed two new exterior colors and a hand-applied EB pattern for the front fenders, which is repeated on the interior door panels. For both, the experts had to develop completely new process technologies.
The "32" and "Grand Prix" motifs can also be found in the interior on a special insert in the center console made of black anodised aluminum with a hand-painted silver inscription. Likewise on the door sills, headrests and entry lights. In addition, subtle branding distinguishes the Chiron Pur Sport "Grand Prix" as a rare and unique product in the range. Bugatti "Sur Mesure" builds on the brand's many years of expertise in body construction, painting, handcrafted interiors and embroidery; it bundles the know-how of designers and engineers to meet the growing customer demand for individualized designs, materials and surface finishes.
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