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The Audi S1 ​​"Hoonitron" for the drift artist Ken Block!

Reading time 4 Min.

The Audi S1 ​​"Hoonitron" for the drift artist Ken Block!

It is immediately reminiscent of the legendary Audi Sport quattro S1, with which the four rings once stormed up the famous Pikes Peak: Audi presents the Audi S1 ​​e-tron quattro Hoonitron, which was developed as a one-off exclusively for the US drift artist Ken Block. The purely electrical one-off will be the main actor in a new video that Block is producing together with his team and will be published in the next few months. "The S1 Hoonitron combines a lot of what Audi made in the 80s“, Says Ken Block, who was already enthusiastic about the Audi rally vehicles as a teenager. "For example, spectacular aerodynamics that have now been translated into an absolutely modern form. I think it's cool that the Audi designers were inspired by their own past and have transferred the technologies and the look into the present day in a unique way."

Audi S1 ​​"Hoonitron"

Two electric motors, all-wheel drive, power in abundance, a chassis made of carbon fiber and full safety standards from the highest motor sports authority FIA - these are the pure numbers of the vehicle. We got to know each other for the first time in November.

“Audi gave me the opportunity to test the car for a few days in Germany,” reports Ken Block. "I know a lot of cars with internal combustion engines and transmissions, but I had to learn a lot from scratch here. It is a completely new experience to get from a standstill straight into a donut at 150 km / h - just with your right foot. We worked very hard so that the car and I could get used to each other. Thanks to the entire Audi Sport team for the great collaboration."

extensively developed at Audi Sport

The Audi S1 ​​"Hoonitron" for the drift artist Ken Block!

The entire development and technology of the S1 Hoonitron was developed at Audi Sport at the Neckarsulm site - that fits perfectly: the Audi RS e-tron GT is also built here. Audi Design in Ingolstadt is responsible for the design. Not an everyday task for Marc Lichte and his team. "When we first heard about this project, the whole team was immediately enthusiastic: We had the chance to develop a car that connects an icon of our brand with the future“Says the Audi chief designer. The challenges were great: "The aim was to create a modern, all-electric interpretation of the S1 Pikes Peak. The schedule was extremely tight: While our design process usually takes one to one and a half years, we only had four weeks from the first drawing to the finished design. We were in constant contact with Ken Block and his team and exchanged ideas intensively."

The Audi S1 ​​"Hoonitron" for the drift artist Ken Block!

The fans will soon be able to experience for themselves how well the US star succeeds: Ken Block and his team will use the S1 Hoonitron to produce the next episode of the famous Gymkhana videos. Working title: Elektrikhana. “Working with Audi is a very special partnership for me. The brand and its passion for motorsport brought me into rallying, says Ken Block. "The fact that Audi has now developed this car for my team and me and is accompanying us on our next project is a dream come true for me. The Hoonitron writes the next chapter in our history and leads our Gymkhana story into the future."

The Audi S1 ​​"Hoonitron" for the drift artist Ken Block!

A future story that everyone at Audi is looking forward to: "Knowing that we were developing a car for a film with Ken Block that millions of people around the world would watch was an extra motivating factor for our team“, Says Marc Lichte. "These new inspirations are also extremely important for our daily work. The development of this car will encourage us to approach future projects even more openly and progressively.“If we get more information about the changes, there will of course be an update for this report. You will be informed of this if you simply do ours Feed subscribe to. Have fun watching the pictures and stay true to us!

Don't worry, of course that was far from being the case when it came to auto / auto tuning. Our magazine still has tens of thousands other tuning reports in stock. Do you want to see them all? Then just click HERE and look around. Or are you especially interested in everything to do with crazy vehicles from Ken Block? Then the following excerpt is for sure just the right thing.

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The Audi S1 ​​"Hoonitron" for the drift artist Ken Block!

The Audi S1 ​​"Hoonitron" for drift artist Ken Block!
Photo credit: Audi

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About Thomas Wachsmuth

Thomas Wachsmuth - He has been an integral part of tuningblog.eu since 2013. His passion for cars is so intense that he invests every available penny in them. While he dreams of a BMW E31 850CSI and a Hennessey 6x6 Ford F-150, he currently drives a rather inconspicuous BMW 540i (G31/LCI). His collection of books, magazines and brochures on the subject of car tuning has now reached such proportions that he himself has become a walking reference work for the tuning scene.  More about Thomas

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