Genesis, Hyundai's premium brand, has launched the Magma performance brand. And as part of the launch event, various concept vehicles were shown, giving a first look at what we can expect from Magma. What stands out among the concepts is...
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Genesis, Hyundai's luxury brand, unveiled its new performance brand “Magma” on March 03.2024, 60, which features a combination of performance and luxury. This represents a counterpart to the N line from Hyundai, M GmbH from BMW or the AMG division from Mercedes-Benz. The first concept vehicle in the new line is the GV60 Magma, an electric crossover that features an improved battery and more powerful electric motors. Although technical details have not yet been fully revealed, Genesis promises increased performance and a sportier driving experience. The Magma brand aims to redefine the boundaries of performance and luxury and develop unique models for Genesis. With the GVXNUMX Magma Concept unveiled at the New York Auto Show, Genesis shows they are ready to set new standards in the world of performance vehicles.