BMW 1 Series Fashionista: Japanese special edition presented!

Thomas Wachsmuth 2. February 2024 -> Cars from AZ, BMW, News vehicles

Reading time 2 Min.

BMW Japan recently presented a new one special Edition: the BMW 1 Series Fashionista. The special version is exclusive to the Japanese market and will be available in a limited edition 300 pc offered. The edition marks a special highlight, shortly before the current model F40 is removed from the program. With a price of 5.340.000JPY (approximately 33.460 EUR) you get a unique combination of style and exclusivity. The BMW 1 Series Fashionista Edition based on that 118i with automatic and is available in two colors: Melbourne Red (65 cars) and mineral white (235 cars). They are a special feature Kidney rods in the radiator grille, which are in aluminum satin instead of glossy black. The 18 inch 488 style alloy wheels with a two-tone finish underline the design.

2024 BMW 1er fashionista

BMW 1 Series Fashionista: Japanese special edition presented!

In the interior, the 1 Series Fashionista comes with high-quality equipment, including a active cruise control, rear view camera, heated front seats and tinted windows. The leather interior Perforated Dakota Leather is color coordinated with the paintwork: mocha/black for the mineral whites and black/black for the Melbourne red vehicles. A special highlight of the special edition is the collaboration with Christian Louboutin: Buyers will receive an exclusive Tote Bag and one Charm. The charm, which also serves as a key ring, shows a car motif. The bag impresses with a striking red color Interior and the engraving “Designed exclusively for BMW Fashionista" on the back side.

Apparently the last F40 edition!

A “fashionista”Badge under the iDrive Controller , and a Sticker on the rear underline the exclusivity of the edition. BMW is thus continuing a decade-long tradition of launching special versions specifically for the Japanese market, which are aimed specifically at fashion-conscious customers. However, this could be the last special edition of BMW's current entry-level model in Japan, as the new generation F70 will be presented in the coming months. The BMW 1er fashionista combines an exclusive design with high-quality features and a unique partnership with Christian Louboutin, making it a real collector's item.